Advertising Archives - Rattleberry

Digital Ads: Craft or Crap?

March 24, 2017

Shots fired – adland’s problem with digital We summarize, and take a look at the evolving reaction to, Marc Pritchard’s IAB speech at the beginning of the year. Digital adland and publishers were put on one year’s notice to clean up their act, and as the end of Q1 approaches, we thought we’d bring the story up to date.  On the 29th of January, Proctor and Gamble’s Chief Brand Officer Marc Pritchard pressed the media for…

ByBlessing Duke
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8 Specialties In Digital Marketing

March 4, 2016

The landscape of digital marketing is one of the most rapidly changing you can find today.  It has evolved from simple beginnings in corporate websites and search engine ads to a highly diversified field with a multitude of specialties that can be confusing to those new to the industry. We wanted to break down the areas that have come into their own in the industry and offer a quick explanation, in layman's terms, of where they fit into the industry. Whether you are a small startup or a corporate juggernaut you need to have someone, or a team, covering each of these specialties.

ByMark
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Digital copywriter

July 23, 2015

Company Description Hello there writers. I am looking for a copywriter who has worked in a very nice and very award laden agency. Someone who has written for chocolate bars I have eaten, cars I have driven or ales I have quaffed.  Job Description Once I find this person I need to make sure they know their way around the internet and that, as a person living in 2015, they have written campaigns that live on websites, in email…

In category: Jobs
ByEdward
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Digital Director - Media

June 4, 2015

Company Description A very large and successful media buying group are now looking for a leader to join one of their growing brands. This is a 200 strong organisation structured to grow and achieve even more. They are plugged into every piece of the media pie we consume everyday and they do it better than the rest. Digital innovation is at the centre of what they do as part of an overall data driven view of the world. Job Description They need a leader to join their team. Someone who has world-class digital media experience. They are looking for a Director of Digital to inspire the team to grow digital media planning and buying to new heights within the agency. The clients are all household names and international brands. They are mostly mass B2C businesses who execute global media and advertising campaigns, so they need to work with a media partner who is comfortable in that environment. Our client is one such media partner.

In category: Jobs
ByEdward
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